Hear what’s new from the Google Ads team at the Google for Games Developer Summit 2022, including pre-registration App campaign options, ad revenue optimizations, and more. Watch the full Keynote → https://goo.gle/ggds22-keynote Speaker: Belinda Langner Watch more: Mobile Track → …
Google Ads announces machine learning-based data-driven attribution models in new privacy landscape
In a move away from last-click, data-driven attribution will soon be the default attribution model for all new Google Ads conversion actions,” tweeted Ads Liaison, Ginny Marvin on Monday morning. As …
New Google Maps Alternative Promises Zero Ads, No Tracking
While Google Maps is currently the world’s number one navigation app, some people just don’t want to use it for a very simple reason: it’s made by Google, and they believe the search giant gets access …
10 Things to Know About the Google Ads API Upgrade
Google recently announced that the current Google AdWords API will sunset on April 27, 2022. Anyone using this API …
Google removes 3 mobile apps with 20 million downloads from Play Store; uninstall them now
Researchers at the International Digital Accountability Council (IDAC) found that the three apps – Princess Salon, Number Coloring, and Cats & Cosplay – were accessing users Android ID and AAID …
Google Ads Lead Form Extensions 2020: Everything You Need to Know
Check out our 2020 video for Google Ads Lead Form Extensions in Search Ads and Video Ads. You can add lead form ad extensions to your Google Ads search campaigns and collect leads from people using mobile devices and tablet …
Google Ads’ Optimization Score Now Includes Display Campaigns
Optimization score ranges from 0% to 100% … and adding responsive display ads. Lead News Writer at Search Engine Journal Matt Southern has been the lead news writer at Search Engine Journal since …