Is now really a good time for a new Chromecast with Google TV? At this point, it seems senseless to indulge in a product that may only exist to create a new stream of ad revenue for Google. I’m …
DA spends R2.7m a month on Facebook, Instagram ads. The ANC and EFF, nothing
The DA spent an estimated R2.7 million on digital advertising on Instagram, Facebook, Google and YouTube last month, while the EFF and ANC, which have historically had a big presence on the ground, …
Google’s plan to grow Pixel with pop culture ads and sponsorships is working
It’s no secret that Google was starting at a severe disadvantage when it launched the first Pixel smartphones. The original Pixel and Pixel XL were released in 2016. While that’s …
The Perils of Online Crypto Scams: Phishing Attacks via Google Ads
A new age of convenience and innovation has been brought about by the fast expansion of digital currencies and online trading platforms in recent years. But this change also makes room for more …
Smart Bidding: Basics and best practices | Google Ads
Smart Bidding optimizes ad spend for conversions when you pick the right strategy, set the right targets and conversion action, and focus on the metrics that matter to you. 00:01 Smart Bidding: Basics and best practices 00:43 Pick the right …
Smart Bidding Performance Fluctuations | Google Ads
Some campaign performance variance is normal, and could be due to external factors. However, unexpected spikes or drops may be a sign that other elements are impacting the performance. 00:02 Performance fluctuations in Smart Bidding 00:14 Focus on the appropriate …
How do Google Shopping Ads Work for Shopify Dropshipping
Full Behind the Scenes Case Study & Course on my Shopify Dropshipping Store that done over $740k in Revenue: https://dropshipdaily.co/ Are you a Shopify dropshipper looking to harness the power of Google Shopping Ads to boost your sales? In this …