Under the Hood: App deep linking & measurement

https://www.youtube.com/watch?v=60Pk4767aFQ

For many advertisers, your businesses span mobile web and apps, and directing your customer to the right experience is critical to acquiring new customers and building loyalty with existing ones. Go behind-the-scenes with Google’s product leads to learn how enabling app deep linking and measuring conversions across web and app can help you drive better results on mobile. ° Follow us and stay updated
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