Optimization tips for Performance Max campaigns for online sales (non-shopping)



Are you ready to use AI to improve your Performance Max campaign? Check out these best practices for online sales! 00:00 Intro
00:18 Give the algorithm a head-start
00:30 Use conversion tracking
00:50 Use audience lists
01:01 Have a variety of assets
01:17 Refresh and evaluate your assets
01:25 Use the ad strength indicator Subscribe to the Google Ads channel → @GoogleAds