Responsive search ads let you create an ad that adapts to show more text—and more relevant messages—to your customers. Enter multiple headlines and descriptions when creating a responsive search ad, and over time, Google Ads will automatically test different combinations and learn which combinations perform best. By adapting your ad’s content to more closely match potential customers’ search terms, responsive search ads may improve your campaign’s performance. ° Learn more at Google Ads Help Center
https://support.google.com/google-ads/answer/7684791?hl=en ° Creative Excellence on Search: Overview
https://youtu.be/theb-xrJuyg ° Creative Excellence on Search Step 2: Ad Extensions
https://youtu.be/lqTzz0RzVCs ° Creative Excellence on Search Step 3: Ad Rotation
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