✅ Notes from the video: https://gabrielstgermain.com/fb-ads-inconsistencies/ ✅ Free dropshipping course playlist: http://bit.ly/2SrzILl ✅ Join the FB Mastermind group: https://bit.ly/2QgzYHP ✅ eCom Blueprint (my paid course): https://bit.ly/2X7kAkW ✅ Follow me on IG: https://www.instagram.com/gabrielstger In this video, I talk about how to deal with Facebook ads inconsistencies. Since Facebook ads is an auction platform and there's a LOT of advertisers relative to the amount of ad space, inconsistencies are inevitable. I start by explaining how the Facebook auction works and why most campaigns seem to "fizzle out", starting with good results and then dying out. Then, I explain how you can deal with these inconsistencies by testing more and finding new audience-creative matches. In my experience, continually testing and cycling new creatives is the key to continually winning the FB auction. Lastly, I share my "hierarchy of testing" which is a list of the things I test with my creatives, ranked by the impact that it can have on your results. At the end of the video, I also share some testimonials for my course "eCom Blueprint". If you have been thinking about joining, make sure to get in soon with the discount code "SAVE50" for $50 off. Check it out here: https://ecomblueprint.net/join Thanks for watching! Let me know in the comments below what you want to see next.