Here’s What Google Classifies as Helpful Content

By now you know about Google's helpful content update. It's all about how Google wants you to create content for humans and not search engines which makes sense because no one wants to read content there's just stuff with keywords and doesn't make sense. Today, I wanted to break down seven ways to make your … Continue reading “Here’s What Google Classifies as Helpful Content”

7 Tips For Selecting a Performance Marketing Agency

Seven tips for selecting a performance marketing agency. I've been in the marketing world for over 20 years now, specifically performance marketing, also known as digital marketing. I know they're a little bit different but still performance marketing, digital marketing, a lot of overlapping there. And one way to get your marketing done is to … Continue reading “7 Tips For Selecting a Performance Marketing Agency”

Digital Marketing Strategies That Just Work

Digital marketing strategies that just work. There are a lot of digital marketing strategies out there. How do you know which ones to use? Which ones to start out with, especially if you're starting off? Today I'm going to break down five strategies that just work when you're starting off. RESOURCES & LINKS: ____________________________________________ Hello … Continue reading “Digital Marketing Strategies That Just Work”

How to Create the Perfect Tweet Storm

How to create the perfect tweetstorm? Have you ever heard of tweetstorms before? With Twitter, your tweets are supposed to be short and to the point. With tweetstorms, you're replying to your own tweets and creating a string of tweets to encompass one overarching thought. Here's the example. I created a storm on tools you … Continue reading “How to Create the Perfect Tweet Storm”