Category: Search Engine Optimization Tips

Want to see an SEO strategy that actually works? Then you'll love this step-by-step case study. In this case study I'll reveal how I boosted my organic traffic by 175.5% in 30 days using one of my favorite SEO strategies: Guestographics. And I reveal the entire step-by-step process in the video. Specifically, you'll learn: First, I'll cover to create create infographics that people want to share (I focus on visual content, but the same rules apply to blog posts, podcasts and videos). Next, and this is KEY, you learn how to promote your content the right way. And no, I don't mean "share your content on Facebook" or "email 1000 people with the same generic email." Instead, I show you a simple system for getting your content in front of the influencers in your space that are likely to share it. And of course, along the way I provide lots of examples, scripts and case studies to help you easily implement what you learn. SUBSCRIBE to get higher rankings and more traffic!
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Today you're going to learn 9 of my favorite on-page SEO strategies. I probably don't need to tell you that on-page SEO has changed a lot over the last few years. Today, Google is VERY sophisticated about how they evaluate a page's content…which means that old school keyword optimization doesn't work as well as it used to. Fortunately, there are still a bunch of techniques that you can use to rank high in Google. I cover all 9 of them in this video. Our first factor is to use short URLs. Industry studies show that pages with short URLs may have a slight edge in Google's search results. You also want to include your keyword in your URLs. Next up, we have LSI keywords. These help Google understand the context of your page's content. You also want to publish long content on your blog. Why? Longer content tends to rank better in Google. Don't forget to optimize your title tag for CTR. In the video I show you two strategies that can help boost your click-through-rate. Also, add a few external links in each article. I reveal a study in this video that shows why external links are important. Don't forget about internal linking. This is also important. Our second-to-last tip is to optimize your page (and website) for sitespeed. This is one of the few ranking factors that Google has confirmed that they use. Finally, include multimedia in your content. I've found that this helps boost user engagement –something that search engines directly measure. SUBSCRIBE to get higher rankings and more traffic!
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If you want higher Google rankings, this SEO tutorial is for you. In my experience, success with search engine optimization comes down to getting the fundamentals right. Then moving onto advanced SEO strategies and techniques. And that's exactly how this SEO tutorial is structured. First, you'll learn how to improve your site's loading speed. As you see in the video, site speed is a misunderstood Google ranking signal. I show you the true impact of loading speed and rankings. Next, we tackle technical SEO — a critically important part of succeeding with SEO. Once we cover technical SEO, it's time for keyword research. I show you my 3 favorite ways of finding uptapped keywords that your competition doesn't know about (#2 is my favorite). Now that you have a keyword, it's time to create content around it. But not just any content, content that makes people say: "WOW!". I'll teach you some actionable tips to do just that. Finally, it's time to promote your content. Most people fail with SEO because they don't do anything to promote their stuff (besides sharing it on social media). But to rank in Google, you need backlinks. And I show you one of my favorite link building strategies of all time (step-by-step). And at the very end of the video I have a bonus tip for you. I show you how to optimize your site for Google RankBrain, which is easily one of the most important developments in SEO over the last few years. SUBSCRIBE to get higher rankings and more traffic!
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