How The Google Ads Auction Works



Discover how the Google Ads Auction works so you know how Google AdWords determines what ads should show when. It can be difficult to know why Google displays certain advertisements for certain search terms, but this video should help clear that up for you. 5 Google Ads Auction Factors:
1. Your bid
2. The quality of your ads
3. The expected impact from your ad assets and other ad formats
4. Your Ad Rank
5. The context of your ad

How The Google Ads Auction Works

How The Google Ads Auction Works

 

 

 

 

 

 

 

 

 

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