How to optimize your PPC landing pages for SEO. Do you think SEO is its own thing and offers independently from other marketing channels? Think again. Working with different stakeholders in different divisions and aligning your marketing efforts together is …
How To Use Top Ranking Pages to Find Blog Post Ideas – SPPC SEO Tutorial #10
Discover how to use your content that ranks high in Google to find additional content ideas. In this video, I will show you how to find blog post ideas using the Google Search Console, Google Analytics, and Google Keyword Planner …
On-Page SEO Tutorial 2020 – My On-Page SEO Checklist – SPPC SEO Tutorial #9
Check out my on-page SEO tutorial for 2020, which includes an on-page SEO checklist that covers all of the top factors and techniques to make sure your pages are optimized for search engines. When you are creating content and writing …
8 Dos And Don’ts For a Good PPC Landing Page
Every time you search for something on Google, several ads appear that are similar to your search. These ads are PPC ads and mostly offer something that is very promising. How would you feel if you …
SEO vs PPC: Difference, Pros And Cons In 2024
Search engine optimization (SEO) and pay-per-click (PPC) advertising are marketing practices that share the same goal: to bring more traffic to web pages. But which one is a better investment than the …
My 5 Favorite PPC Strategies
Looking to maximize performance with your next PPC campaign? I rely on these 5 strategies all the time – and I bet they’d help you a ton moving forward. 0:00 Intro 0:15 Launch Retargeting Campaigns 1:15 Leverage a Cross-Channel Approach …
PPC Advertising Checklist – 6 Vital Aspects of Successful Pay-Per-Click Advertising Campaigns
Check out my PPC Advertising checklist for new campaigns. It gives you some of the most important aspect to creating PPC Ads and creating successful PPC Advertising campaigns. I would consider this my Pay-Per-Click Advertising campaign checklist. 1. GOAL: What …